News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

Read More
The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

Read More
How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

Read More

Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

What are you looking for?

Type of Content
Topic
Gas tops $5; how high will prices go?

Gas tops $5; how high will prices go?

CBS17, June 12, 2022

RALEIGH, N.C. (WNCN) — We haven’t hit $5 per gallon here in central North Carolina, but we’re not far from it. Experts say this is just the beginning.

Here's Why Breaks Are So Important When You're Working From Home

Here's Why Breaks Are So Important When You're Working From Home

MSN, June 9, 2022

If you’re working from home after spending months, or years, working in an office, you may find it hard to take breaks. Yet don’t get persuaded into thinking that working nonstop is the best approach for your physical and mental health.

The UK must lead a united front ready to tame the alarming global food crisis

The UK must lead a united front ready to tame the alarming global food crisis

City AM, June 9, 2022

On Monday, the Russian ambassador walked out of a UN meeting after Charles Michel, the European Council president, accused Moscow of using food supplies as “a stealth missile against developing countries”. Michel was referring to the situation in Ukraine’s port of Odessa, where tons of wheat have been left to rot in containers because of the Russian military blockade, fuelling a global food crisis.

How law enforcement could be affected by gun reform bills

How law enforcement could be affected by gun reform bills

Audacy, June 8, 2022

As the country mourns mass shooting victims killed in recent weeks, Congress is working fast to create bipartisan common-sense gun legislation.
If legislation is passed, what could it mean for law enforcement?

Subject Matter Experts in

Supply Chain

View list of experts

Subject Matter Experts in

Healthcare

View list of experts

INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

Access OR/MS Today Magazine

Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

Access Analytics Magazine