BALTIMORE, MD, October 2, 2024 – INFORMS Executive Director Elena Gerstmann, Ph.D., FASAE, CAE, has been elected secretary/treasurer of CESSE, The Council of Engineering and Scientific Society Executives. CESSE is an association that convenes senior staff leaders from STEM membership organizations. Through CESSE, these leaders exchange best practices, innovative ideas and strategies for leading their respective organizations to success.
PHILADELPHIA (CBS) -- A strike has officially been called at all ports along the eastern United States, including in Philadelphia.
If you’re in a retail store in early October and are struck by the sudden appearance of holiday gifts, sales, and decorations, you won’t be imagining it. The holiday shopping season may come earlier than ever this year due to several factors, from a short shopping period between Thanksgiving and Christmas to the distraction of a national election.
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For the fourth time since 2010, Penn State's University Park campus called for a snow day and canceled class, but thanks to new software that will help more efficiently clear roads, walkways, and parking lots on campus, roads may be open before long.
Gen Z: You know, the generation that dumped Facebook for Instagram, and prefers YouTube videos to cable TV. Gen-Zers were born after 1995 and are expected to represent 40% of consumers by 2020. The ‘post-millennials’ generation is growing older and marketing experts are creating new tactics to communicate with them by learning to speak their social media language while embracing tailor-made technology such as blockchain. These are keys to decoding GenZ’s marketing wishes that incorporate specific blockchain features.
Billions of dollars are spent on search engine optimization and search engine marketing every year. A new study published in the INFORMS journal Marketing Science explores the complications of the strategy, shining a light on the inherent challenges that come along with using search terms with multiple meanings.
According to new research in the INFORMS journal Organization Science, in countries facing severe threat of armed conflict, ties to military officers can help a company survive.
In this episode of the INFORMS podcast, Resoundingly Human, we explore three unique ways that operations research and analytics are being used to save lives, save money, and solve problems. Our guests include John Dickerson of the University of Maryland and Tuomas Sandholm of Carnegie Mellon University whose research on improving kidney exchange success could significantly improve the number of successful kidney transplants; Eva Lee of the Georgia Institute of Technology whose research in pediatric heart surgery has unexpectedly provided new insight to help fight America’s opioid epidemic; and Tallys Yunes of the Miami Business School who has some very valuable insight that can help all the fantasy football fans out there use O.R. to improve their lineups.
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
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