News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New AI-Driven Model Could Revolutionize Conservation Efforts for Endangered Species
News Release

BALTIMORE, MD, May 8, 2025 – A new study published in the INFORMS journal Management Science introduces a data-driven strategy that is already beginning to change the way conservationists locate and protect endangered species in the U.S., which can be adopted worldwide.

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Items to Stock Up on Before Trump's Tariffs Take Effect
Media Coverage

With sweeping new tariffs on Chinese-made products set to take effect this summer, Americans are being urged to prepare for price hikes on everyday goods. President Donald Trump's reinstated trade policies are expected to affect a wide swath of consumer imports, including electronics, furniture, appliances, and baby gear. Retail experts are advising shoppers to act before the tariffs hit and prices rise.

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Can You Fly Without a REAL ID After May 7 Deadline? What To Know
Media Coverage

The time has come: REAL ID will finally be implemented in less than one week, about 20 years after it was initially proposed.

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Research: Why struggling airlines spend more on safety

Research: Why struggling airlines spend more on safety

Harvard Business Review, March 21, 2019

INFORMS member and INSEAD professor Henrich Greve, with colleague Vibha Gaba, discuss their upcoming research in the INFORMS journal Organization Science, which explores how airlines balance the often-conflicting imperatives of safety and profitability, and in particular, how financial performance affects an airline’s focus on safety. 

Does live tweeting while watching TV distract from the ads?

Does live tweeting while watching TV distract from the ads?

News Release, April 2, 2019

CATONSVILLE, MD, April 2, 2019 – Researchers from the Kelley School of Business at Indiana University and at Goizueta Business School at Emory University published new research in the INFORMS journal Marketing Science which reveals that advertisers can see a boost in online shopping when television viewers multitask and engage in social media activity while watching certain programs.

Negative publicity response can boost brand value

Negative publicity response can boost brand value

O'Dwyers, March 27, 2019

It happens all the time: a brand’s celebrity spokesperson finds him/herself at the center of a controversy, which unwittingly generates negative publicity for the endorsing brand. While currently one of marketers’ preferred avenues for driving brand awareness and boosting sales, celebrity endorsement remains a practice area also wrought with challenges, chief among them being the liabilities they present when celebrities behave poorly, and what disastrous effects these crises can have on a company’s reputation and stock returns. Now, new research in the INFORMS journal Management Science sheds some light on what economic effects a company’s reaction to these unforeseen events might have.

NYPD's big artificial-intelligence reveal

NYPD's big artificial-intelligence reveal

Governing, March 26, 2019

The NYPD has developed new technology called Patternizr, an algorithmic machine-learning software that sifts through police data to find patterns and connect similar crimes. Developed by the New York Police Department, Patternizr is the first tool of its kind in the nation. It's been in use by NYPD since December 2016, but its existence was first disclosed by the department this month.

Crisis management: When your celebrity advertising endorser generates negative publicity

Crisis management: When your celebrity advertising endorser generates negative publicity

News Release, March 25, 2019

 CATONSVILLE, MD, March 25, 2019 – Researchers from the University of Connecticut and Free University of Berlin published new research in the INFORMS journal Management Science that provides companies with substantiated, actionable insights on strategies for effectively responding to situations where their highly compensated celebrity endorsers generate negative publicity.

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OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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