BALTIMORE, MD, June 18, 2024 – Advertising has long been known to depict a virtual reality of life leading some people to expect more out of life than is practical. This is driven by idyllic imagery and storytelling, among other techniques such as an emphasis on materialism.
These days, you can barely spell “health care” without the letters “A” and “I” — and for good reason. In an era of aging populations, declining productivity, rising costs, and disparities in access to care, artificial intelligence presents a rare opportunity to break the vicious cycle by improving health care access, outcomes, and productivity while lowering costs.
When Amazon introduced its cashierless checkout system — aptly called Just Walk Out — the tech was seen as the latest prong in Amazon’s mission to transform brick-and-mortar stores and become a dominant competitor in the grocery industry.
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CATONSVILLE, MD, November 17, 2015 – Researchers have found a privacy-friendly way to connect the same and similar mobile users based on examining location visitation data, thus allowing e-marketers to target the smart phones and mobile devices of the same person and of those with related interests.
What does preliminary information say about the crash of the passenger jet flying over the Sinai Peninsula? Was there an explosive device? INFORMS Treasurer Sheldon Jacobson, an aviation security expert, discusses the possibilities in this streaming video interview.
As the debate continues over whether college student-athletes should be paid for their on-field performances, a new study from Harvard Business School reveals just how much intercollegiate football and basketball programs contribute to a school’s bottom line.
The quantitative link between game day and payday is courtesy of Assistant Professor Doug J. Chung, who reviewed 117 schools with Division I football and basketball teams, matching athletic performance with revenue flow covering an 11-year period. The findings were jaw-dropping—winning just one more football game in a season, for example, could bump revenues by as much as $3 million for a high-powered program like Alabama or Michigan.
Chung details the correlation between wins on the field and wins for a school’s piggy bank in his paper, How Much Is a Win Worth? An Application to Intercollegiate Athletics, forthcoming in Management Science.
In a forthcoming paper in the journal Management Science, Harvard professor Doug Chung puts a dollar figure on the value of each additional win for big-time college football programs. He finds that each additional win creates a bump of about $3 million, through increases in revenue streams like ticket and merchandise sales, television contracts, and booster donations.
While responding to complaints on social media can help develop a rapport with customers, it can also trigger new complaints, according to a study from professors at the University of Maryland, Carnegie Mellon University and Cheung Kong Graduate School of Business, in China.
The study, which was published in Marketing Science, a journal of the Institute for Operations Research and the Management Sciences (INFORMS), explains the side effect of customers coming to expect help and giving them more of a reason to speak up in the future.
“People complain on Twitter not just to vent their frustration,” said one researcher, Liye Ma. “They do that also in the hope of getting the company’s attention. Once they know the company is paying attention, they are more ready to complain the next time around.”
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