New Electric Vehicle Charging Business Model Poses Multiple Benefits for Consumers, Utilities and the Environment
BALTIMORE, MD, February 10, 2022 – As the popularity and ubiquity of electric vehicles (EV) rapidly increases, so too is the burden of EV charging on electric utility companies. New research in the INFORMS journal Manufacturing & Service Operations Management finds that utilizing new business models that promote “smart charging” options can alter the cost curve for consumers and utility providers alike, creating a win-win situation that strengthens the mass market viability for the entire electric vehicle ecosystem.