Bad Side of eCommerce Recommendations: Overemphasis on Blockbuster Hits
HANOVER, MD, May 14, 2009 – Recommender systems like those at Amazon, Netflix, and Apple’s iTune Store may work against niche products by directing customers to blockbuster hits, according to the Management Insights feature in the current issue of Management Science, the flagship journal of the Institute for Operations Research and the Management Sciences (INFORMS®).