Research published in the INFORMS journal Organization Science found that reconnecting with long lost people can lead to strong friendships, even if lots of time has passed without contact with them.
In a recently published a study in the INFORMS journal Marketing Science entitled “Some Customers Would Rather Leave Without Saying Goodbye,” researchers examine “a hybrid of the standard contractual and non-contractual categorization of customer–firm relationships” looking at two different types of churners they denoted as “overt”, those who inform an organization of their departure from the consumer base and “silent”, the consumers who simply disengage without notice, or just fade away by halting their purchase behavior.
Marketers look to trendsetters as “influencers,” but can the influencer be influenced herself? A study recently published in the INFORMS journal Marketing Science suggests that, in fact, early propagators of trends tend to respond less to advertising than latecomers.
With the 76th anniversary of the 1942 Battle of the Coral Sea on May 7-8, 2018, Brock University professor and INFORMS member Michael Armstrong describes his mathematical modeling research on this battle between American and Japanese aircraft carriers, in particular how the battle could have turned out differently if the officers had made different decisions.
The research of Terry August, associate professor of Innovation, Technology and Operations at Rady School of Management is featured in an INFORMS Editor’s Cut series. Titled “Securing Information in a Digital World,” the goal of this edition of the Editor’s Cut series is to enable researchers to quickly understand and take action to improve information security. The series shares a robust collection of leading journal and industry articles, video, and interviews in a variety of areas impacting data security including employee compliance, cloud vulnerability, cyber security risk and policy guidelines.
Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578
An audio journey of how data and analytics save lives, save money and solve problems.
Catastrophic weather events, wars in Ukraine and the Middle East, trade conflicts, global pandemics—the forces disrupting supply chains are multiplying at a rate few could have anticipated.
A hat and sunglasses may not be enough to fool the most sophisticated facial recognition algorithms.
Tariffs could raise the cost of medical care and prescription drugs for people in the U.S.
New findings from a team of renowned researchers calls for transparency and rigorous oversight of the U.S. Medicare Advantage (MA) program, the United States' largest healthcare capitation program.
During the holiday season, a late delivery can sometimes feel like the end of the world. You’ve been there: you order a highly anticipated gadget, new clothes, or a last-minute gift, only to find out that your delivery is delayed. While many blame shipping companies or delivery drivers, the true culprit often lies deeper in the supply chain — at the heart of it all: forecasting.
Catastrophic weather events, wars in Ukraine and the Middle East, trade conflicts, global pandemics—the forces disrupting supply chains are multiplying at a rate few could have anticipated.
Billionaire investor Mark Cuban's question to Representative Matt Gaetz, a Florida Republican, on energy costs took off on social media on Saturday.
Florida lawmakers have banned wind turbines off its shores and near the coast, saying the bill is meant to protect wildlife and prevent noise.