News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS in the News

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Two steps colleges should take to reopen safely this month | Opinion

Two steps colleges should take to reopen safely this month | Opinion

The Philadelphia Inquirer, August 18, 2021

Over the next week, colleges and universities will welcome students back to campus for what many hope to be a normal semester of classes, activities, sports, and socializing. Over 730 are mandating COVID-19 vaccination for their students, including the University of Pennsylvania, Villanova, and Drexel, with some extending the requirement to faculty and staff. The hope is that vaccination will significantly reduce infection risk on campus and keep everyone safe.

New Research Analyzes Investor Reaction to Robo-advisors, Some People are Missing an Opportunity

New Research Analyzes Investor Reaction to Robo-advisors, Some People are Missing an Opportunity

News Release, August 18, 2021

CATONSVILLE, MD, August 18, 2021 – Believe it nor not, more and more lending companies are turning to human-robot interaction to help with investment advice. But how do people react and what’s the result of an investment decision when robots use algorithms to make suggestions? New research in the INFORMS journal Information Systems Research finds that investors who could benefit most from robo-advisors (RAs) aren’t using them. And those who are, change their minds too quickly to see a return.

Prof Chris Tang (UCLA): Global supply chains are a mess for lots of reasons

Prof Chris Tang (UCLA): Global supply chains are a mess for lots of reasons

630 KHOW, August 17, 2021

As an econ guy, I LOVE this conversation. Why are global supply chains such a mess? When will it get better including, in particular, the supply chains for automobiles? How much of the problem is COVID and how much is other things? A truly fascinating conversation with UCLA Distinguished Professor Chris Tang, one of the world's leading experts on supply chains.

Time is ripe for computational redistricting to expose gerrymandering

Time is ripe for computational redistricting to expose gerrymandering

The Hill, August 16, 2021

The U.S. Census Bureau recently released data required by states to draw their new congressional district maps. This will begin the decennial effort of congressional mapping when state legislative or independent redistricting committees draw maps in anticipation of the midterm elections in 2022. The high stakes involved in drawing such maps typically lead to partisanship divides, making the entire process highly contentious and controversial.    

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